This is me

I'm a UK based UX/UI/Interaction designer who love to help realise ideas that drive positive change and to lead brands to deliver frictionless user-centric experiences for their users on web, mobile, and tablet. l have extensive experience in delivering end-to-end UX/UI accessibility first software solutions in design agencies, automotive, global brands, government, banking, armed forces, renewable energy, cloud storage and IoT products.

I’ve had the privilege of collaborating with globally recognised brands on projects that have reached user bases ranging from tens of thousands to millions, delivering impactful solutions at various scales. My experience spans diverse industries, allowing me to contribute to high-profile projects with significant reach and influence.

In my spare time, I enjoy capturing the world around me through the lens of my Fuji camera, freezing moments and emotions that tell a story and fuel my creativity. To unwind, I love gaming with my two boys—it’s our way of bonding, sharing laughs, and creating fun memories together. In a previous chapter, I was passionate about skateboarding, but after too many injuries, I had to retire my board, though the excitement and freedom of skating remain a cherished memory.

What I can do

DESIGN PROFICIENCY
  • UX, UI, interaction design

  • Mobile to responsive web design

  • UCD - user centric design

  • Creation of user journeys, user flows, journey maps, A/B testing, usability testing

  • Information architecture, UX Heuristic analysis

  • Rapid to high fidelity prototyping and wireframing

  • Experience with GDS(Government Digital Service) accessibility standards

  • Experience working in Agile and minimum viable product delivery

  • Run design workshops and present deliverables to senior stakeholders

  • Familiar with IOS, Google Material Design and GDS principle

a man riding a skateboard down the side of a ramp
a man riding a skateboard down the side of a ramp
TECHNICAL PROFICIENCY
  • Sketch, Adobe CS/CC (XD, Photoshop, Illustrator, Indesign),

  • GOV.UK Prototype Kit

  • UXPin, Figma, InVision Studio, Axure, Mural, Miro, Lucid, Optimal Workshop

  • Solid understanding of HTML5 & CSS3, Chrome Developer

”Impressed with the efficiency and professionalism. The entire process was smooth and hassle-free.”

- Clarice Turner

”Impressed with the efficiency and professionalism. The entire process was smooth and hassle-free.”

- Brian Moten

”Impressed with the efficiency and professionalism. The entire process was smooth and hassle-free.”

- Joyce Gould

”Impressed with the efficiency and professionalism. The entire process was smooth and hassle-free.”

- Sharon Roddy